Greg Brenneman Interview - S1E5 - Turnaround King, Private Equity, Former CEO of Burger King

The Famed Fortune 500 CEO Mentor & Business Acquisition Expert has served as Former Chairman, CEO, President and/or COO of Quiznos Sub, Burger King, PwC Consulting and Continental Airlines, Greg Brenneman joins Conversations at The Mansion with Rick Walker to discuss his epic turn-around strategies and leadership principles.

Greg is known as the top corporate turn-around expert in the world and is the man who Fortune 500 CEOs turn to for mentoring. Greg tells his stories of being mentored by Former President George H. W. Bush, Senator Lloyd Bentsen, Mitt Romney and encourages leaders to pass it on to help the next generation.

"Leading in a time of crisis is about absorbing fear and exuding hope", according to Greg. Greg and Rick discuss family generosity strategies, personal turn-arounds, mitigating risk in business, the use of corporate debt, developing cities in Latin America as a charitible endeavor, and Greg's amazing stories.

Greg is currently Executive Chairman of CCMP, a private equity firm which purchases, grows and sells companies such as Generac Generators, Franscesca's Stores, Cabela's and dozens of other household names. Prior to joining CCMP (https://www.ccmpcapital.com/) in October 2008, Mr. Brenneman served as Chairman, CEO, President and/or COO of Quiznos Sub, Burger King, PwC Consulting and Continental Airlines. In 1994 Mr. Brenneman founded Turnworks, Inc. (“Turnworks”), his personal investment firm that focuses on corporate turnarounds. Prior to founding Turnworks, Mr. Brenneman was a Vice President for Bain & Company. Mr. Brenneman currently serves on the board of directors of Eating Recovery Center, Hayward, PQ Corporation, BGIS, Baker Hughes, Baylor College of Medicine and The Home Depot, Inc. ABOUT THE GUEST Mr. Brenneman is an Emmy Award winner and the author of Right Away & All At Once, Five Steps To Transform Your Business and Enrich Your Life. Greg holds a Harvard MBA and lives in the Houston, Texas area.

#leadership #life #CEO #privateequity #unitedarilines #romney #bain Baker Hughes United The Home Depot Burger King National Christian Foundation #charity #generosity Generous Giving

 

In today’s episode, Brenneman discusses what he looks for in a new hire, what it was like turning around Continental Airlines, and his mission efforts overseas. ABOUT THE SHOW Brand new guest-driven video podcast brings together the most interesting thought-leaders who provide viewers with unique perspectives at the intersection of media, business, politics, responsibility, and work, in a casual, fun, and free-flowing conversation at The Mansion.

 

TIMESTAMPS 0:00 Intro 0:56 Background and Career History 11:58 Turning Around Companies 14:00 CEO Friend Group 18:31 Continental Airlines Success 23:18 Continental Almost Bankrupt 28:46 How to Hire New Talent 35:17 Barriers to Entry as a Strategy 39:00 Saving Time and Bottom Line 45:00 Responsibility Matrix 50:48 Balancing the Business Sheet 57:30 We All Live on the Shoulders of Giants 1:05:00 The Importance of Mentors 1:09:34 The Job of the CEO 1:20:56 Old School Investment Strategy 1:27:26 Generosity from the Heart 1:41:57 Find your Own Calcutta